PRODUCTION - Editor's Note

Following feedback from my focus group, I discovered that the audience wanted a photo of the editor with the editor's not to help them put a face to the name, especially with this being a new publication. Therefore I put a photo of the editor, with an drop shadow to make the photo stand out, with the editors note. I also put a call to action in my new editor's note to further bring the target audience's attention to it and encourage audience participation.